Sunday, January 2, 2011
The Domino's Effect.Cheap, mass-produced pies from Pizza Hut, Papa John's, Little Caesars, and Domino's have infiltrated our planet, making these companies very rich and billions of people too poor to afford a single slice
The Domino's Effect-Is your appetite part of the problem?
By Frederick Kaufman
A few weeks after Domino's Pizza CEO J. Patrick Doyle traveled to New Delhi for the opening of the company's 9,000th franchise, he unveiled the next phase in the master strategy for global pizza domination. The company will establish a foothold of restaurants in Malaysia while doubling the number of U.K. locations by 2017. "We're in 65 countries right now," says Doyle. "We're not seeing many places where it doesn't make sense for Domino's pizza to go."